Marketing and Social Media InternAt — DripCycle

We are seeking a dynamic Marketing and Social Media Intern to assist with our social media initiatives, marketing campaigns(text and email blast), and advertising efforts. This role is an excellent opportunity for someone looking to gain hands-on experience in the fast-paced world of digital marketing while contributing to our brand's growth.

Qualifications:

• Current student in Marketing, Communications, Business, or a related field.
• Strong understanding of social media platforms and digital marketing trends.
• Excellent written and verbal communication skills.
• Creative mindset with an eye for design and attention to detail.
• Proficiency in social media management tools and graphic design software (e.g., Canva, Adobe Creative Suite) is a plus.
• Ability to work independently and collaboratively in a fast-paced environment.

What We Offer:

• Hands-on experience in a growing company with opportunities for professional development.
• Mentorship from experienced marketing professional.
• Flexible schedule and the possibility of remote work.

Tasks:

Key Responsibilities:

Assist in developing and implementing social media strategies across various platforms (e.g., Instagram,LinkedIn).
Create engaging content, including graphics, videos, and written posts, that aligns with Dripcycle’s brand voice.
Monitor social media channels for trends, engagement, audience feedback, and provide insights to the team.
Support marketing campaigns by researching target audiences, drafting promotional materials, and tracking campaign performance.
Collaborate with team members to brainstorm and execute innovative marketing ideas and promotional strategies.
Help manage advertising efforts, including pay-per-click campaigns and social media ads.
Assist with administrative tasks related to marketing and advertising initiatives as needed.

Training:

During this internship, students will receive comprehensive training designed to facilitate their learning outcomes, including:

Initial Orientation: A mandatory general orientation to familiarize interns with Dripcycle’s mission, values, and organizational structure, as well as an overview of workplace expectations and culture.
Weekly One-on-One Mentor Meetings: Regular meetings with a designated mentor to discuss progress, provide feedback, and address any questions or challenges faced during the internship.
Job Shadowing: Opportunities to shadow mentor in various roles within the marketing, providing insights into different aspects of marketing, and social media management.
Workshops and Skills Training: Participation in workshops focused on content creation, social media strategy, and data analytics tools, equipping interns with practical skills applicable to their projects.
Task Overview and Contextualization: Detailed briefings on assigned tasks, including the goals and context of each project to ensure interns understand their contributions to the broader marketing strategy.
Access to Training Literature: Provision of relevant training materials, articles, and resources that cover best practices in social media marketing, advertising, and digital strategy.
Hands-On Project Experience: Interns will work on real marketing projects monthly, allowing them to apply their skills in a practical setting while receiving guidance and support from the team.

Learning Outcome:

During this internship, the Marketing and Social Media Intern will have the opportunity to achieve the following learning goals:
Social Media Strategy Development: Gain hands-on experience in creating and implementing effective social media strategies that drive engagement and brand awareness.
Content Creation Skills: Enhance skills in producing high-quality, engaging content across various formats (text, images, videos) tailored for different platforms.
Data Analysis and Reporting: Learn how to analyze social media metrics and campaign performance data to derive insights and make data-driven decisions for future marketing efforts.
Collaboration and Communication: Develop teamwork and communication skills by working closely with cross-functional teams to execute marketing initiatives.
Advertising Fundamentals: Understand the basics of digital advertising, including pay-per-click and social media ad strategies, and how to optimize campaigns for better performance.