REMOTE Social Media InternAt — Well-Suited College and Career Planning

Social Media Internship Description

About Well Suited

Well Suited, a non-profit organization founded by Janet Lavender—who also established Dress for Success in Los Angeles in 1997—recognizes that high school is a pivotal time for shaping futures. In response, we created a curriculum designed to help students identify their career interests as they enter high school. 

Our College and Career Planning curriculum empowers students to discover their passions and equips them with the tools to explore these interests. Each student develops a personalized educational plan that guides them toward the college or technical school best suited for achieving the degrees or certificates necessary for their chosen careers.

We collaborate with schools, colleges, and community organizations to offer a customized curriculum that aligns with students' interests. In addition to college and career planning, we provide a series of employment readiness workshops to prepare students for internships and part-time jobs in their fields. Recognizing that many districts require an ethnic studies course for graduation, we have developed a course that allows students to earn credit while fulfilling this requirement. Well Suited partners closely with districts and schools to ensure all student needs are met.

Position: 

• Social Media Intern 

Description

Performs supervised individual and group meetings with administrators and consultants. Provides research tips and information for students and parents regarding college and career through findings that best fit each student and parent needs. Individual and group work will be supervised and approved by designated site supervisor before distributing to students, parents, and community.

This is an unpaid internship that can be used to fulfill academic credit requirements as necessary. Positions must be seen through the end of each semester applied regardless of completed academic credit required. 

This internship may be fulfilled as volunteer work. 

Internship Roles and Responsibilities

Following the initial training, interns will be assigned to a social media team where they will work on social media platform affiliated with Well Suited. Interns will post important information regarding academic programs tips for college and career success along with weekly reminders and notifications. Responsibilities may include:

• Attending social media meetings and meeting with supervisor on a weekly basis 
• Post on daily content and social media platforms 
• Research tips and information regarding college and careers
• Manage request, needs, and direct messaging
• Create engagement using content associated with Well Suited

Basic Qualifications: 

• Fundamental knowledge and understanding of Zoom 
• Strong writing skills 
• Excellent verbal communication skills 
• Familiarity with social media platforms (e.g., Facebook, Instagram, Tik Tok, Snapchat) 
• Able to work independently and manage time effectively 
• Currently enrolled in a 4-year accredited college or university 
• Must be 18 years or older

Preferred but not required: 

• Experience working with data analytics tools (e.g., Google Analytics) 
• Basic understanding of educational platform (e.g., Canvas)
• Basic understanding of graphic design software (e.g., Canva)

Requirement: 

• Access to a laptop or computer with camera and reliable internet 
• Access to dedicated designated workspace 
• Basic computer literacy is essential

Internship Training:

• Virtual teaching techniques and online meeting skills
• Interfacing with administrators, businesses and news media
• Social media platforms: Linked, Facebook, and Instagram
• Content creation using Adobe, Photoshop, or Canva

Note: All meetings will be conducted remotely via Zoom. Schedules are flexible. 

For any questions regarding this internship, please visit our website at www.wsccp.org or email us at info@wsccp.org 

Training:

Internship Training:

- Virtual teaching techniques and online meeting skills
- Interfacing with administrators, businesses and news media
- Social media platforms: Linked, Facebook, and Instagram
- Content creation using Adobe, Photoshop, or Canva

There will be one orientation provided to all interns. In the orientation led by the supervisor and fellow staff, we will discuss communication expectations, meeting expectations, hours, tasks, etc. We will give time to the intern(s) to ask questions. Four training sessions will then be provided to the intern(s) after the orientation by the supervisor and fellow staff. Training will consist of understanding the Well-Suited Program(s), how to manage your time, how to use Canva, how to use social media platforms, how to schedule posts, engaging with the audiences by creating flyers, reels, infographics, etc. Weekly social media meetings will occur that the intern(s) will be able to observe and participate in. During these social media meetings, the intern may participate in mini training sessions with the whole group to develop new skills. There will be weekly one-on-one check in meetings with their supervisor to provide feedback and discuss their internship experience. There will be a mid-evaluation and final evaluation performed by the supervisor. Professional development workshops for all intern(s) will be provided weekly to assist them with their next steps regarding their career interest. To ensure safety of our intern(s), they will be accompanied by their supervisor and/or fellow Well-Suited staff member in all meetings they participate and observe in.

Learning Outcome:

By the end of the academic internship, the student will be able to develop the ability to create engaging and platform-appropriate content (graphics, captions, hashtags, etc.) and schedule it using social media management . The student will learn to write in the brand’s voice and style while interacting professionally and effectively with online audiences through comments, DMs, and community posts. The student will also be able to gain experience in planning and executing small-scale social media campaigns, from concept to reporting, with goals aligned to brand objectives (such as awareness, lead generation, or event promotion). Lastly, the student will be able to understand how to track and interpret social media metrics (reach, engagement, clicks, conversions) using tools like Instagram Insights.