Content Creation InternAt — World of Dance
Create TikToks for the World of Dance TikTok page. Come up with creative ideas for content that follow trends and bring the brand into the public’s focus. Create new trends. Cater to the dance community and general audiences. Assist in growth strategies for a brand that already has 30 million followers. Learn optimization, calendar scheduling, link backs and other skills as needed to compete with today's ever changing social media landscape. Offer input to event meetings and share ideas. Communicate with team members to receive feedback.
Tasks:
Understand intended audience (e.g., dance community)
Pitch content ideas
Track video analytics on Instagram and TikTok
Research trends, talent and sponsorships for projects
Software and tools used during internship include but are not limited to:
Adobe Products, Photoshop, Illustrator, After Effects, Premiere,
Trello,
Google Docs, Sheets, etc.
Training:
To help the student achieve the learning outcomes, the supervisor will provide structured objectives and feedback, conduct weekly check-ins and reporting, and offer insight
Create list of goals, completed tasks, in-progress tasks, and future tasks to track progress. Create, plan, and execute a personal project that applies to the intern’s career.
Learning Outcome:
By the end of the internship, the student will learn what it takes to manage a platform with a large following and create videos that align with brand goals and messaging. Gain a strong understanding of the intended audience and dance community. Gain experience in event promotions. Additionally, the student will have the access and opportunity to learn basic editing and videography skills.