Digital Marketing InternAt — Intact Info Solutions LLC

Assist in managing and growing the company’s social media channels (Instagram, LinkedIn, Facebook, TikTok, X, YouTube, etc.)

Research, draft, and publish engaging content (posts, stories, short videos, blogs, etc.) aligned with the brand voice and strategy.

Monitor trends, hashtags, and competitor activity to identify opportunities for engagement.

Schedule and optimize posts using social media management tools (e.g., Buffer, Hootsuite, Later).

Collaborate with the marketing team on campaign ideas, content calendars, and creative assets.

Track and report digital marketing efforts

Support email marketing, SEO content, and other digital marketing initiatives as needed.

Tasks:

Digital Marketing Tasks
SEO tasks
Social Media tasks
Competition analysis
Report writing

Training:

1. Onboarding & Foundations (Weeks 1–2)

Introduction to digital marketing fundamentals — branding, SEO, paid vs. organic strategies, and the marketing funnel.

Overview of Unbiazed’s marketing process, tone, and content workflow.

Shadowing team members on live campaigns to understand planning and execution.

2. SEO Overview

Weekly performance review sessions with feedback on post effectiveness.

3. Content Creation & Copywriting

Practical guidance on writing engaging captions, ad copy, and blog content and blogs as needed.

4. AI & Data-Driven Marketing

5. Campaign Analytics & Reporting

Learn to interpret campaign metrics — impressions, reach, engagement, clicks, and conversions.

Training on Google Analytics, Meta Insights, and UTM tracking.

Create simple performance reports and presentations summarizing insights and recommendations.

6. Professional & Soft Skills Development

Learning outcome:

Develop and Execute Social Media Strategies

Learn how to plan and manage social media calendars for multiple platforms (Instagram, LinkedIn, TikTok, X, YouTube, etc.).

Understand audience segmentation, brand voice alignment, and timing for optimal engagement.

Create Engaging Digital Content

Gain hands-on experience writing blogs, captions, and ad copy optimized for SEO and engagement.

Learn basic graphic design and video editing tools (Canva, CapCut, Adobe Creative Suite).

Understand how storytelling and tone shape brand identity across digital channels.

Analyze Campaign Performance

Learn to interpret social media analytics and key performance indicators (KPIs) such as reach, engagement, CTR, and conversions.

Gain exposure to tools like Meta Business Suite, Google Analytics, and social scheduling platforms.

Leverage AI Tools in Marketing

Understand how AI-driven content generation, trend prediction, and optimization tools (e.g., ChatGPT, Jasper, SEMrush, etc.) are transforming digital marketing.

Learn to integrate AI into content workflows and audience targeting.

Collaborate in a Real Agency Environment

Experience teamwork in campaign brainstorming, creative reviews, and client feedback loops.

Learn professional communication, project management, and time prioritization in a fast-paced environment.