College Intern - MarketingAt — Orange County Transportation Authority (OCTA)

OCTA's College Intern Program is a year-round paid student/intern program. You will gain real world work experience on meaningful projects under the guidance of a transportation professional. You will have the opportunity to use problem solving, communication and decision-making skills as you gain valuable work experience. You will also work with a mentor and benefit from career counseling.

As a College Intern, you will be exposed to OCTA's career opportunities in the transportation industry. You will gain deeper awareness of transportation's many facets through your OCTA orientation, projects and teams, and internal networking.

Under direct supervision, you will perform a variety of professional entry-level duties related to your major field of study and the sponsoring department's current business operations.

The pay range is from $18.00 - $21.00 per hour depending on your education level. This position is not eligible for employee benefits. The work schedule will consist of approximately 20 hours a week, not to exceed 1,000 hours within a continuous 12 month period.

Eligibility list may be established up to 6 months from the posting date.

This posting will remain open until filled.  

This list is intended to indicate the general nature and level of work performed by employees within this classification and is not designed to be interpreted as an exhaustive listing of all tasks required of employees assigned to this job.

• Supports the marketing team by brainstorming content marketing ideas.
• Researches, compiles, interprets, analyzes, and evaluates data of campaign performance and trends to provide insights and recommendations to team.
• Maintains public information and promotion content on the OCTA website and social media.
• Assists with creative production for marketing/advertising programs.
• Attends, assists, and supports marketing team with external and internal company events and other promotional activities.

Knowledge of: 

• Marketing, communications, creative development or outreach. 
• Working knowledge of Microsoft Office Suite (Word, Excel and PowerPoint) is required.

Ability to: 

• Perform entry-level professional work.
• Acquire increasingly complex and technical knowledge and skills.
• Assume progressively responsible duties.

• Currently a full-time college student, Junior, Senior or Graduate, attending a four-year university or college, with an emphasis in Marketing, Communications, or related field.
• Must be a full-time student maintaining a 2.5 GPA.
• Excellent written and verbal communication skills are necessary.
• Effective organizational skills and the ability to handle multiple projects simultaneously and work under tight deadlines.
• Intern must conduct themselves in a professional manner.

Working Conditions/Physical Activities:

(The physical demands described are representative of those that must be met by the employee to successfully perform the essential functions of this job. OCTA provides reasonable accommodation to enable individuals with disabilities to perform the essential functions).

Positions in this class typically require:

• Work may be performed in a stressful, fast-paced office environment, depending upon assignment.
• Requires ability to understand verbal communication and to respond effectively.
• Positions in this class typically require: Reaching, Finger Dexterity, Grasping, Feeling, Talking, Hearing, Seeing, and Repetitive Motions in computer use.

Disclaimer:

The above statements are intended to indicate the general nature and level of work performed by employees within this classification. They are not designed to contain or be interpreted as an exhaustive list of all duties, responsibilities, skills and qualifications required of employees assigned to this job.

OCTA is an equal employment opportunity employer that recruits, hires, and promotes qualified people without regard to race, color, religion, creed, ancestry, national origin, age, sex, pregnancy, gender, gender identity and/or expression, sexual orientation, marital status, medical condition, disability, genetic information, military and veteran status, or other legally protected status.

1. Have a better understanding of advertising the real world.
2. Being able to apply my academic experience in the professional world.
3. Gain valuable insight on how marketing is used within the public sector.
4. Understanding effective outreach tactics.
5. Learning how to evaluate current marketing efforts.

Training:

1. General new employee orientation
2. Weekly meetings with staff to review projects
3. Job shadowing to learn the Authority’s systems and marketings processes and procedures
4. Training on specific project tasks and outreach events

Learning Outcomes:

1. Have a better understanding of advertising the real world.
2. Being able to apply my academic experience in the professional world.
3. Gain valuable insight on how marketing is used within the public sector.
4. Understanding effective outreach tactics.
5. Learning how to evaluate current marketing efforts.