Social Media InternAt — CORE Athletic Training
Position: Social Media Intern
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Location: Hybrid
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Commitment: Approximately 8 - 12 hours / week. Exact working hours are negotiable; opportunity to increase work hours based on interests.
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About CORE Athletic Training:
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Based out of Newport Beach, CORE Athletic Training is a youth sports academy devoted to using sports as a vehicle to positively impact the lives of children. We believe participation in sports offers the perfect avenue for children to increase self-confidence, improve athletic and social skills, and strengthen essential values. Through After School and Weekend Programs, Recess Enrichment Programs, Camps, Sports Leagues, and Sports Parties, CORE brings children together from various schools around Orange County with the goal of instilling a love for sports and physical activity.
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About the Position:
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CORE Athletic Training, the fastest-growing youth sports academy in Orange County, is seeking a bright, personable, and highly motivated individual for our Internship Program. This position will offer you an opportunity to work closely with CORE’s leaders and provide you with exposure to the inner-workings of a young, thriving company.
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In this internship, you'll develop a comprehensive understanding of social media strategy, including how to create engaging content, boost engagement, and build an authentic online community. You’ll gain hands-on experience designing social media plans for platforms such as Instagram. Learn how to craft content that captures our mission, communicate directly with our audience, and leverage digital media, influencer collaborations, and interactive campaigns. Beyond social media, you'll be exposed to the operational side of running a youth sports academy, with opportunities to contribute to exciting program initiatives.
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This position provides a solid foundation for a future career in social media management, sports marketing, small business, business development, youth development, and more. CORE values creating well-rounded individuals, rewarding teamwork, contribution and perseverance, and guiding rewarding career paths.
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Join the CORE Community:
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Facebook: @coreathletictraining
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Instagram: @coreathletictraining
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YouTube: @coreathletictraininginc
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Alt Website: https://scoreclubsports.com
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Social Media Intern Duties:
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- Learn, understand, and be able to effectively communicate CORE’s mission and values as a company, and the value and benefits of CORE programs.
- When in-field, support the CORE Coaching approach by fostering a positive environment for youth through concepts grounded in sport psychology.
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- Assist in developing and implementing social media strategies tailored to CORE’s mission and audience.
- Attend various in-field programs, such as After-School Programs or Weekend Basketball Leagues, to gather content.
- Create engaging, high-quality content that reflects CORE’s brand voice, such as photos and reels.
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- Track and analyze social media metrics to assess the effectiveness of content and engagement strategies.
- Report on social media insights and make recommendations for improvements.
- Stay informed about social media trends to enhance CORE’s digital presence.
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- Participate in team meetings and brainstorming sessions to contribute ideas.
- Provide administrative support as needed to ensure smooth social media operations.
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Tasks:
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The intern will demonstrate their learning outcomes with the following projects:
- Content Creation Project: Develop Instagram posts, stories, and reels in alignment with CORE’s mission and audience.
- Social Media Calendar Development: Assist in the creation and management of a content calendar that outlines planned posts, engagement tactics, and platform goals.
- Engagement Report: Analyze CORE’s social media performance throughout the internship and report any insights and recommendations for future content
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Training:
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The brand trainings will come from the chief of operations/head of marketing (her name is Jenna), Jenna and I have weekly social media meetings that this intern would attend. This would allow both of us to provide feedback and direct instruction to the intern, based on our needs/what we see from their work. Safety procedures are included in our onboarding process.
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To help the intern achieve the proposed learning outcomes, CORE will:
- Provide brand training to align the student with CORE’s mission and audience.
- Engage in brainstorm sessions for interns to collaborate with Management.
- Offer guidance on best practices in social media strategy, including how to create engaging content, boost engagement, and build an authentic online community.
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Learning Outcome:
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By the end of the internship, the student will be able to:
- Gain a deep understanding of social media strategy development and how to build an engaging brand presence.
- Learn best practices for content creation, from concept to execution, that aligns with a company’s mission and audience.
- Develop skills in social media analytics to track engagement, monitor growth, and assess content effectiveness.
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If you think you may be a good fit for CORE, please complete our online application.