*C Social Media InternAt — Juliet

TASKS:

 Social media management:

Making and scheduling posts 

Presenting potential social media posts for the brand 

Coming up with social media ideas

Outreach:

Sending emails to clients 

TRAINING

There are no formal safety procedures included in the orientation. Training will begin with a Zoom meeting that includes a welcome presentation and an overview of the brand. During this meeting, I will outline the tasks and responsibilities the intern will be performing.

The training will also cover brand-specific best practices, including what has been effective and ineffective for the brand’s social media presence, professional communication with clients via email and messaging, and appropriate methods for engaging with the brand’s audience.

 Learning Outcome:

By the end of the internship, the student will be able to:

• Demonstrate an understanding of how to plan, create, and publish social media content for a clothing brand
• Effectively engage with clients and audiences through social media platforms in a professional manner
• Understand and adapt to the brand’s voice, values, and overall philosophy, and communicate these consistently across platforms
• Develop and pitch relevant, creative ideas for marketing and social media initiatives

Supervisor EXPERIENCE

My experience with social media includes working for YIWEI art galleries and dealers, where I learned how to communicate in alignment with a brand’s voice and expectations. This role required adapting my communication style to meet the specific needs of the brand and its audience.

In addition, my background in retail has provided me with hands-on experience engaging with clients, understanding their needs, and supporting both client and business goals. These experiences have strengthened my customer communication and relationship-building skills.

I hold a college degree in Art History from Loyola Marymount University. This academic background has contributed to my understanding of visual culture, historical context, and critical thinking, all of which translate into my approach to social media and brand storytelling for my own business.

I have independently run my business for the past four years, successfully managing all aspects of the brand, including social media strategy, client engagement, and day-to-day operations. This experience demonstrates my ability to uphold and sustain the business on my own while maintaining a consistent and professional brand presence.

My philosophy for social media is to maintain the integrity and image of my brand while remaining authentic, approachable, and relatable to its audience.

Please let me know if you need anything else!