Marketing and Communications InternAt — North Orange County ROP

POSITION:

Marketing/Communications Intern

REPORTS TO:

Marketing/Communications Specialist

SALARY:

N/A – Internship

JOB LOCATION:

North Orange County ROP Education Center, 385 N. Muller Street, Anaheim, CA 92801

 

DEFINITION & SCOPE OF PRACTICE:

Under the direction of the Marketing and Communications Specialist, the Marketing and Communications Intern will assist the Marketing and Communications Specialist in various tasks as they relate to the role. Taking part in graphic design, photography, videography, social media management, email marketing, and the overall digital marketing space, the Marketing and Communications Intern will help in whatever area is needed by the department.

 

TYPICAL DUTIES & RESPONSIBILITIES:

The following typical duties and responsibilities have been provided as examples of the types of work performed by employees assigned to this position.  It is not intended to be a complete statement of essential functions, responsibilities, or requirements.  Typical duties and responsibilities are representative of the minimum level of knowledge, skills, and/or abilities.  Management retains the right to add, modify, change, or rescind the typical duties and responsibilities of this position at any time.  Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of this position.

 

1. Active assistance with Marketing and Communications Specialist
2. Provide knowledge and execution of graphic design, being able to work independently on projects assigned
3. Possess the ability to learn new strategies in social media and digital marketing, being able to take direction on strategies and copywriting
4. Aid in email and digital marketing space
5. Working with instructors to assist in telling their stories

 

KNOWLEDGE, SKILLS, AND ABILITY ABILITY TO:

1. Commit to honoring NOCROP’s Mission, Vision, strategic goals, and student learning outcomes
2. Communicate effectively and professionally with staff, management, other departmental representatives, vendors, contractors, auditors, customers, and other public
3. Demonstrate respect, sensitivity, and understanding of diversity among staff, students, and communities served
4. Follow oral and written instructions
5. Interact positively with coworkers, students, administrators, parents, and/or the community
6. Maintain punctuality and minimal absences
7. Modify workday and workweek to work evenings or days, and weekends with advanced notice when required occasionally
8. Organize and prioritize work, problem-solve, think critically, and meet deadlines
9. Present positive first impressions and maintain a lasting professional representation of NOCROP
10. Utilize word processing and publishing software (Access, Adobe Suite products, Excel, Outlook, Planner, PowerPoint, Publisher, and Word), hardware, and web\u2010based programs effectively

 

KNOWLEDGE OF:

1. Correct English usage, including grammar, punctuation, spelling, and writing conventions
2. NOCROP CTE programs and services, Professional Standards, policies, and procedures
3. Principles and practices of high-quality customer service
4. Principles, methods, and techniques of marketing, public relations, and research
5. Current literature, recent developments, sources of information, and trends related to news publications, radio, social media, television, and other mass media

 

SKILLED IN:

1. Analyzing situations and adopting an effective course of action
2. Attention to detail
3. Dealing effectively with a wide variety of personalities and situations that require diplomacy, poise, and firmness
4. Intermediate to advance knowledge of word processing,
5. Performing multiple technical tasks with an occasional need to upgrade skills due to changing job conditions
6. Producing multimedia presentations, social media implementation, event planning
7. Speaking, writing, and communicating effectively with diverse groups in large and small settings
8. Time management
9. Working effectively in a team environment with a focus on high\u2010quality customer service

 

MINIMUM QUALIFICATIONS

All applicants must possess sufficient training and experience to demonstrate the listed knowledge, skills, and abilities. All applicants must demonstrate sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender, gender identity, sexual orientation, and ethnic backgrounds of North Orange County ROP students, instructors, and staff relates to successfully achieving the goals of the position. The applicant must demonstrate how their experience with these factors relates to successfully completing the purposes of the position.

LICENSES AND CERTIFICATES:

• The incumbent must maintain a valid Class C or Class 3 California driver’s license and acceptable driving records to perform deliveries or travel to various facilities.
• Valid forklift operator certification

 

PHYSICAL AND MENTAL REQUIREMENTS:

The following physical and mental requirements described are representative of those that must be met by an employee to successfully perform the essential functions of employees assigned to this position.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.

 

The physical requirements for the position include the ability to do the following regularly for short or long periods of time:  bend; drive or travel to a variety of sites within a reasonable time frame; grasp; hear; kneel; lift and carry at least fifty pounds and may involve items up to seventy-five pounds with assistance; crouch; crawl; climb; balance; climb ladders to heights greater than 10 feet; lift from the ground, chest, shoulder or above, and waist; operate all required equipment; pull; push; reach above the shoulders; read electronic and written materials; see with visual acuity (including color, depth perception, and field of vision); sit; squat; speak clearly in person and on the phone; stand; stoop; talk; transverse across uneven surfaces; twist at the neck and waist, and walk.  Finger dexterity is needed to access, enter, and retrieve data using a computer keyboard, mouse, calculator, and/or operate standard maintenance tools and equipment. 

 

The mental requirements for this position include the ability to do the following regularly for short or long periods of time:  accept criticism and feedback on performance; analyze and solve problems; collaborate and interact successfully with various groups of people encountered in the course of work; learn and apply new information or skills; make observations; read and interpret information; use mathematical reasoning; use oral and written communication skills; work on multiple, concurrent tasks with frequent interruptions; and work under intensive deadlines and meet productivity requirements.

 

WORK ENVIRONMENT:

The following work environment characteristics described are representative of those an employee encounters while performing the essential functions of employees assigned to this position.  Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

 

Work is performed indoors and outdoors where significant health and safety considerations exist from physical labor and handling of materials, including waste and blood-borne pathogens. Employees work in an outside environment and are exposed to seasonal heat and cold and/or adverse weather conditions in this position. There is also moderate exposure to cleaning agents, chemicals, fumes, dust, odors, vibration, and moving mechanical equipment. Employees are generally assigned to one site; they may also be shared between two work sites requiring driving between work locations. The noise level in this work environment is usually moderate.

 

The position classification may demand meeting deadlines and time constraints and may involve performing job duties in more than one location.

 

HAZARDS: Contact with cleaning agents, chemicals, waste, pesticides, and blood-borne pathogens

 

NONDISCRIMINATION IN EMPLOYMENT (Board Policy 4030):

The Governing Board is determined to provide ROP employees, volunteers, and job applicants a safe, positive environment where they are assured of full and equal employment access and opportunities, protection from harassment or intimidation, and freedom from any fear of reprisal or retribution for asserting their employment rights in accordance with the law.  This policy shall apply to all ROP employees and, to the extent required by law, to volunteers and job applicants.

No ROP employee shall be discriminated against or harassed by any coworker, supervisor, manager, or other person with whom the employee comes in contact in the course of employment, on the basis of actual or perceived race, color, national origin, ancestry, religious creed, age, marital status, pregnancy, physical or mental disability, medical condition, genetic information, military and veteran status, gender, gender identity, gender expression, sex, or sexual orientation or his/her association with a person or group with one or more of these actual or perceived characteristics, at any ROP site and/or activity.

Create physical and digital ads.
Run marketing campaigns (digital and physical)
Schedule social media posts / campaigns through Social Media Management software
Assist in weekly email to stakeholders
Use graphic design skills for various projects
Photograph students in classrooms (supervised)
Present at leadership meetings

Training:

Onboarding orientation.
Weekly one on one meetings with Marketing and Communications Specialist
Workshops
Review of tasks and feedback on projects
Chances to learn from our CTE instructors
Take part in the organization's weekly leadership team meetings.

Learning Outcomes:

Work collaboratively with a team to meet marketing goals.
Utilize graphic design and/or journalistic skills to effectively communicate priorities consistently.
Gain experience doing Marketing and Communications in an educational organization.
Prioritize projects and work independently.