Google Ads Grant Marketing InternAt — Boys & Girls Club of Vista

Opportunity Summary

The Google Ads Grant Marketing Intern will continue the work started by the Fall 2024 Senior Experience Team: who laid the groundwork by creating landing pages to align with the google ads they ran (these will need to be updated due to the time of year), giving tips to optimize our website and making those changes, identifying our true target audience based on who responds best to our ads, utilizing the google ads grant funds effectively, utilizing tools such as Google Ads Conversion Tracking, Google Ads Keywords Planner, Google Analytics, SEMrush, Google Ads Campaign Manager, Google Tag Manager, Google Keyword Planner, Google Ads Conversion Tracking, etc. This intern will build upon the already existing work and continue to improve the ad campaigns which focus on: programs, donations, awareness and volunteers.

Opportunity Learning Outcomes

google ads, landing page creation, basic knowledge of the website building software Squarespace, real time data analysis,

Opportunity Training

BCGA Online Training, In person Orientation, ongoing support from Community Engagement Director, Google Ads- Measurement Certification, Google Ads- Search Certification, Google Ads- Analytics Certification

Additional risk specific to this opportunity

N/A

Opportunity Application Instructions

Volunteer application, screening phone call, online training (30-45 minutes), Google Ads- Measurement Certification, Google Ads- Search Certification, Google Ads- Analytics Certification, in person orientation.

Program

Internship

Masters of Public Health

Service Learning

Location Type

Hybrid (combination of on-site and remote)

Location

United States

Expected Hours

Hours	Duration
15	hours per week

Students required to have a personal vehicle

Fees students may incur with this opportunity

No Fees will be incurred by students

This opportunity provides some form of compensation

Opportunity Availability

Ongoing