Chang Orthodontics

Opportunity Title: Marketing Coordinator Intern

Opportunity Summary: This opportunity is for management of comprehensive marketing for the practice including social media, creating relationships with prospective patients and referrals, interpreting patient population analytics, and designing positive patient-focused experiences.

By the end of this opportunity, students will have learned...

- Management of marketing budgets
- Maximizing patient and referral outreach
- Understand the complexities of a fast-paced dental office
- Understand the safety protocols associated with the healthcare industry
- Community-based engagement and successfully identifying our target market
- Experiencing a positive and successful work environment
- Fostering leadership skills
- Create positive professional relationships

The following tasks/activities students would be doing for this opportunity:

• Administer, conduct, or oversee an assessment process
• Analyze and/or study data
• Assist a professional
• Create or promote marketing content
• Create written or digital content (e.g. graphic design, photos, website, blog/article, social media posts)
• Deliver and/or package goods
• Observe a professional and/or client
• Provide general office administration (e.g. filing, data entry, processing forms, intra-office communication, meeting preparation, returning phone calls)
• Shadow a professional

What training will be provided to students to perform these responsibilities?  Students will be trained by the current marketing director to evaluate data, review current marketing practices, and social media outreach.

How will you provide ongoing support and supervision to students?  Students will be in direct contact with current marketing manager to provide direction, answer questions, and plan projects.

Where will this opportunity take place? Hybrid - Combination of on-site and remote

Please provide your organization's COVID-19 safety guidelines and protocol: Students will answer and daily wellness questionnaire along with daily temperature checks upon entering the practice. Students are required to be fully vaccinated for Covid. Students must wear personal protective equipment including masks and face shield at all times while maintaining 6' distance from other employees and patients.

Please provide any safety information specific to this opportunity: Students will be required to wear standard personal protective equipment while in-person work or observation is completed at the practice.

Please indicate the number of hours and duration a student would need to commit for this opportunity: 100 for academic term

Are students responsible for any fees as part of this opportunity? No Fees will be incurred by students

Are students receiving any form of compensation for this opportunity? No, unpaid.