Marketing & Project ConsultantAt — MIT - Center for Transportation & Logistics
computer based - Assist in the design and launch of targeted digital marketing campaigns across platforms such as Google Ads, LinkedIn, Twitter/X, and Facebook to drive awareness and enrollment, Assist in the development of SEO-optimized blog posts, videos, and infographics on supply chain topics (for ex - analytics, network design,
technology trends) that tie back to MicroMasters courses, Utilize tools like Google Analytics, Facebook Insights, and LinkedIn Campaign Manager to monitor key metrics such as click-through rates, cost-per-click, conversion rates, and enrollment completions, Map the learner journey from awareness (ad click) to action (course sign-up), identifying drop-off points and optimizing touchpoints like email follow-ups or retargeting ads, Assist in the set-up of the Digital platform for running the courses, coordinate synchronous events, and assist with supporting the MMx helpdesk account.
Posted by 08/06/25
- Apply academic knowledge to real-world tasks and challenges.
- Gain experience in working collaboratively within a team.
- Acquire hands-on experience with industry-specific tools, software, or procedures.
How to design, execute and measure the impact of a digital marketing campaign for an online program.
| Type | Frequency | Amount | Explanation | Show to students? |
|---|---|---|---|---|
| Hourly Pay | weekly | 1600 | We will pay $40/hour for 20hrs work/week. Payment will be done through NextSource. | Yes |
| Hours | Duration |
|---|---|
| 20 | hours per week |