Program Information Lights & Sounds Collective is a nonprofit Market Research organization founded by a group of music loving and food loving enthusiasts. Founded in 2014, Lights & Sounds Collective has mastered the art of communication through captivating forms of marketing. From Korean pop culture fanatics and anime enthusiasts to dedicated foodies and streetwear aficionados, Lights & Sounds Collective effectively connects with any market segment through social media, print advertising, cinematography, and events.